CRM Zero-Bugs, Manager of Relations with the Client
The CRM tool Zero-Bugs allows him to make a strategy of business centered in the client. The greater amount of information possible compiles of the PMS Zero-Bugs on the clients to be able to give value to the supply, thus to be able to advance a supply and to improve the quality in the attention.
Some of the main characteristics of this CRM tool Zero-Bugs are:
- Segmentation of clients and definition of strategies of pick up, loyalty€¦
- It allows to realise campaigns of Marketing, to control them and to analyze them
- Control of agenda, clients, companies, agencies. etc.
- Integration with systems of massive shipments, webmail€¦.
- Accomplishment and control panel of information
CRM Zero-Bugs operates the data of the clients who have themselves automatically registered in the data base obtained from the PMS, which will allow him to know them more and to offer a customized service to them of a much more simple way since it simplifies tasks that help to the commercial department of the Hotel in the development of marketing campaigns, in the management of their relation with clients, agents and turoperadores and in the programming of loyalty.
Management of campaigns of Marketing
The CRM solution Zero-Bugs and its immediate communication with the PMS allows a complete management him of the relations with each client.
It is essential to take advantage of the potential the base of clients, being analyzed its historical ones to plan marketing action. Using the suitable filters we will be able to select the clients whose profiles adjust to a certain commercial strategy and to realise a campaign of mailing or and-mailing with total agility.
Great help to the Commercial Department
With intelligent information and powerful tools of marketing, the commercial ones will make an efficient pursuit of each potential client and will generate more sales.
Campaigns of loyalty marketing: CRM Zero-Bugs has loyalty programs that will be able to personalize for its clients and whom the recognition of its brand will increase. The cost to retain present clients is minor who the cost to acquire new, for that reason is essential to know who lodges in its hotel, with what frequency and when to be able to take to end a good strategy of loyalty and retention of clients. When knowing the needs and preferences the clients, can be generated great advantages for the business.